Effective as of October 24, 2025

This privacy policy (‘Privacy Policy’) represents the policy of Plant-A Insights Group LLC (‘Company,’ ‘we,’ or ‘our’) regarding the collection, use, and management of personal data belonging to (i) all visitors to the Company’s website located at https://www.plant-a.com/ and any affiliated websites (the ‘Website’); and (ii) anyone who uses the Company’s services, including outreach conducted in connection with our ranking projects and related campaigns with media partners (collectively, the ‘Services’). Anyone who uses the Website or Services is referred to collectively as ‘Users’ or ‘you.’ The Website and Services are collectively referred to as the ‘Platform’.

In order to ensure the free, informed, and unambiguous consent of our Users to the collection and use of personal data, the Company requires all Users to read this Privacy Policy and accept the terms and conditions contained herein. By continuing to access or use the Platform, you are agreeing to this Privacy Policy.

The Company may update, modify, or change this Privacy Policy in its sole discretion. It is our policy to post any changes we make to our Privacy Policy on this page. If we make material changes to how we treat personal information, we will provide a notice on the Platform home page. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically visiting our Platform and this Privacy Policy to check for any changes. By continuing to use the Platform, you agree to the updated Privacy Policy.

This Privacy Policy addresses the following topics:

  • What data do we collect?
  • How do we collect your data?
  • How will we use your data?
  • How do we store your data?
  • Data retention and deletion
  • Data usage and processing
  • Data sharing and disclosure
  • Marketing and unsubscribe scope
  • What are your data protection rights?
  • Cookies
  • Privacy policies of other websites
  • Data breach notification
  • Contact

I. What Data Do We Collect?

The Company may collect the following data on all Users:

  • Business contact information that can identify a person such as name, job title, company affiliation, work email address, work telephone number, and company mailing address. 
  • Business contact information is treated as personal data under privacy law.
  • Information on your browser, IP address, location, and device.
  • Information on your behavior on our Website, including pages viewed, links selected, and actions taken.
  • Communications data, including messages or inquiries you send us through Website forms or email.
  • Information about your internet connection, the equipment you use to access our Website, and usage details

Our Platform is not intended for children under 17 years of age. We do not knowingly collect personal information from children under 17.

II. How Do We Collect Your Data?

Users directly provide data to the Company. We also obtain business contact information from publicly available sources and reputable third-party data providers. We collect data and process data when Users:

  • Use the Platform.
  • Voluntarily complete a survey or provide feedback through the Platform or via email.
  • Use or view the Website via your browser’s cookies.
  • Submit inquiries through the Website, such as contact forms.

In addition, we may collect business contact information from public websites and directories, search engines, and third-party services such as LinkedIn Sales Navigator, ZoomInfo, and RocketReach, which we store in our customer relationship management system (the ‘CRM’) to manage outreach related to our ranking projects and Services.

III. How Will We Use Your Data?

We use personal data to:

  • Enhance the safety and security of our Users and Services.
  • Provide customer support.
  • Conduct research and development and improve the Platform.
  • Enable and send communications to Users, including outreach related to our rankings
    projects and Services.
  • Manage suppression lists and compliance with unsubscribe and opt-out requests.
  • Comply with legal obligations and in connection with legal proceedings

IV. How Do We Store Your Data?

Your personal data may be stored and processed in the United States and in any other country where we or our affiliates, subsidiaries, or third-party service providers maintain facilities or personnel. When you provide personal data to us, we may process and transfer your data within the United States and around the world. We follow applicable data protection laws when transferring personal data. We use a third-party CRM to store business contact information and to record unsubscribe preferences.

V. Data Retention and Deletion?

Users may request deletion of their information, subject to certain exceptions. Following such requests, the Company deletes the data that it is not required to retain for purposes of regulatory, tax, insurance, litigation, or other legal requirements. We may maintain limited records, including email addresses in a suppression list, to honor and evidence opt-out requests. In certain circumstances, the Company may be unable to delete a User’s information, such as if there is an unresolved claim or dispute. Upon resolution of the issue preventing deletion, we will delete the information as described above.

The Company may also retain certain information if necessary for purposes of safety, security, and fraud prevention.

VI. Data Usage and Processing

We collect and use personal data only where we have one or more lawful grounds for doing so. Such grounds may vary depending on where our Users are located, but generally include processing personal data:

  • To provide requested Services and features. This includes usage data necessary to maintain, optimize, and enhance the Services; information relating to customer support; and business contact information needed for outreach associated with our rankings projects and Services.
  • For our legitimate interests or those of other parties, including maintaining and enhancing safety and security, combating fraud, improving our Services, and conducting research and development. This also includes using personal data to the extent necessary for the interests of other people or the general public, such as in connection with legal or insurance claims, and to protect the rights and safety of others.
  • To fulfill legal obligations. We collect and use personal data to comply with applicable laws, and we may share data with law enforcement or other authorities when legally required.
  • With consent. We may collect and use personal data based on a User’s consent, such as for optional surveys. A User who has provided consent can revoke it at any time, but will not be able to use any Service or feature that requires the data.

VII. Data Sharing and Disclosures

Some of the Company’s Services and features require that we share data with third parties, affiliates, subsidiaries, and partners, or in connection with claims or disputes. The Company may share the data we collect:

  • At your request or direction, including with other people you designate.
  • With media partners in connection with rankings projects and related outreach campaigns, including where the initial email outreach is sent using a partner’s email domain.
  • With our subsidiaries and affiliates to help us provide Services or conduct data processing on our behalf.
  • With our service providers and business partners. These include payment processors and facilitators, cloud storage providers, marketing and advertising partners, data analytics providers, customer support tools, survey and research partners, CRM providers, and consultants, lawyers, accountants, insurers, and other professional service providers.
  • With third-party data providers from whom we obtain business contact information, subject to their own privacy policies.
  • For legal reasons or in the event of a dispute, including as required by law or to protect rights, safety, or property, and in connection with contemplated or actual corporate transactions.
  • With consent. We may share personal data other than as described in this notice if we notify you and you consent.

VIII. Marketing and Unsubscribe Preferences

The Company may send Users information about the Company’s products, services, rankings projects, lists, and related initiatives, subject to applicable law. Users may opt out at any time using the unsubscribe mechanism in our emails or by contacting us at privacy@plant-a.com.

Unsubscribe choices. Each marketing email will present two clear choices:

  1. Stop emails about this year’s project. Selecting this option stops further emails about the specific rankings project or list named in the email for the current calendar year only. For example, choosing this option for “America’s Greenest Companies 2025” stops additional emails about that project/list for 2025. You may still receive communications about other projects or the same project in a future year, unless you also choose the global
    opt-out below.
  2. Stop all marketing from Plant-A. Selecting this option stops all marketing emails from the Company on a going-forward basis, including any future-year outreach for the same project or list, until you later opt back in.

Transactional notices. Unsubscribe choices apply to marketing communications only. They do not affect non-marketing messages that we are required to send for legal, security, or administrative purposes.

To exercise either option at any time, use the links provided in the email or contact privacy@plant-a.com and specify whether you want to stop emails about the named project for the current year or stop all marketing from the Company.

IX. What Are Your Data Protection Rights?

The Company is committed to making you fully aware of your data protection rights. Depending on your location, these may include the rights to access, correct, delete, or restrict processing of your personal data, and to object to certain processing. If you make a request, the Company will respond within the time period required by applicable law. To exercise any of these rights, please contact us at privacy@plant-a.com.

Your California Privacy Rights California Civil Code Section 1798.83 permits residents of the State of California to request from certain businesses with whom the California resident has an established business relationship a list of all third parties to which the business, during the immediately preceding calendar year, has disclosed certain personally identifiable information for direct marketing purposes. We are required to respond to a customer request only once during any calendar year. To make such a request, you should contact us at the information provided below. In your request, please attest that you are a California resident and provide a current California address for our response. Please be aware that not all information sharing is covered
by these requirements, and only covered sharing will be included in our response.

X. Cookies.

Cookies are text files placed on your computer to collect standard internet log information and visitor behavior information. When you visit the Website, we may collect information from you automatically through cookies or similar technology. For further information, visit allaboutcookies.org. The Company uses cookies and similar technologies for purposes such as authenticating Users, remembering preferences and settings, determining the popularity of content, delivering and measuring the effectiveness of advertising campaigns, and analyzing site traffic and trends. You can set your browser not to accept cookies, and you can remove cookies from your browser. However, in a few cases, some Website features may not function as a result.

XI. Privacy Policies Of Other Websites. 

The Platform may contain links to or incorporate information from other websites. This Privacy Policy applies only to the Platform. If you navigate to any other website from a link on the Platform, you should review the privacy policy of such website.

XI. Data Breach Notification.  

In the event of a data breach that is reasonably believed to compromise the security, confidentiality, or integrity of personal data, the Company will notify affected users and relevant regulatory authorities in accordance with applicable laws and regulations. The notification will be made without undue delay following discovery of the breach, considering the measures necessary to determine the scope of the breach and to restore the integrity of the Company’s systems.

XI. Contact.  

If you have any questions about this Privacy Policy, the data we hold about you, or you would like to exercise one of your data protection rights, please contact us at privacy@plant-a.com.